#ActiveCosmetics keeps you selflie-ready on the treadmill.

"I wanted to encourage women to express their unique and individual personalities in their everyday fashion."

The 90's are calling, in the name of fashion, should we answer?

Rihanna shows her second collaboration with Puma, Fenty x Puma, at Paris Fashion Week. The collection is an inspiration from Marie Antoinette.

So Beautiful

The reality star poses for her second Puma campaign in throwback New York City fashion.

Michael Strahan is entering the athleisure market with an affordable collaboration with JCPenney.

Queen Beyonce continues to give us reasons to keep her trending on social media. Check out this promo that gives us a glimpse at the fashion she’s about to present with her new ‘Ivy Park’ clothing line. #GetWright @MsMichelWright

Sure, you can stop & smell the roses, but what about wearing them? Check out these fit workout clothes you're going to want right now.

Gone are the days of velour jumpsuits and matching windbreaker sets. The fitness and fashion worlds have collided beauties and now your workout clothes can…