LaVar Ball received criticism last Thursday for setting a $495 price point for his son Lonzo’s ZO2 Prime sneakers. Major shoe companies declined the opportunity to license Ball’s Big Baller Brand. During a public appearance on Monday, Ball hinted that his Big Baller Brand has sold “at least” 495 pairs of the shoes, which would mean roughly $250,000 in sales. Read […]

The Answer, the iconic Reebok sneaker created for NBA superstar Allen Iverson is 20 years old and some people very special to him are celebrating it. Designer Melody Ehsani put her own special stamp on a women’s ‘Iverson” and had Allen’s ex-wife, Tawanna (although the two apparently still live together) and his three daughters to […]

Pharrell highlighted the MHA Nation, a group of Native Americans, in his latest collaboration.

Teyana Taylor's new collaboration with Reebok is a nod to Philly, Allen Iverson and her tomboy style,

And swoosh just like that the biggest sneaker brand just bought one of the coolest sneaker brands. The Nike brand just got bigger as the company announced the purchase of Converse, the celebrated maker of Chuck Taylor’s for $305 million. See the full press release here. #getWright @MsMichelWright

Are you a ‘Miss Independent?’ According to the lyrics in the song by NEYO, “she walks like a boss, talks like a boss, car and a crib she ’bouta pay ’em both off” lol. That may or may not be you but it could describe the wife of NBA player Dwayne Wade. We’ve seen Gabrielle […]

So Beautiful

The reality star poses for her second Puma campaign in throwback New York City fashion.

As we celebrate the birthday of Michael Jordan - the man who made us all want to follow our dreams and buy his shoes - we take a look back at his best games and the sneakers he rocked during them.

As Kobe Bryant takes a victory lap around the States during his last season in the NBA, he's been getting bountiful gifts, and giving some, too.

Jason Sudeikis made headlines by rocking Jordans to the Golden Globe Awards last month.