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Kimora Lee Simmons has launched a new fragrance and, of course, she lent her photoshopped frame to the ad campaign.

Simmons designs, she tweets and now she’s something of a one-woman empowerment cheering section with her latest, the junior eau “Dare Me.”

The $35 fragrance has top notes of coconut and includes inspiring words such as, “If you can dream it, you can be it. I dare you.”

Love the message, but are you interested in taking a whiff?

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